There has never been a better time to own a bicycle than during current times. Dealing with an ‘upside-down’ world has become part of an everyday reality, and as we are trying to adjust and navigate through our surroundings in the safest possible way, our good old friend (the bicycle) comes in very handy. Whilst…
The millennial age of ‘Generation Rent’ in which we currently live, is characterized by the increase of borrowing things such as music, clothes, cars, etc, as opposed to buying them. This shift from a consumer to a share economy is happening relatively fast as individuals are now becoming more inclined towards borrowing and experiencing things,…
“Like dogs, bicycles are social catalysts that attract a superior category of people.” – Chip Brown Bicycles are also useful tools which have the power to draw people together. They have the power to define people’s sense of identity and personality. In many cases, people see bicycles as extensions of themselves and as a reflection…
“A woman needs a man like a fish needs a bicycle.” – Irina Dunn The 1890s was marked by an obsession with bicycles given that it was a new technology at the time. More than two million bicycles were sold in 1897 alone. This has inevitably shocked both economic and social foundations. But most importantly, this new…
Whilst studying in Sweden you come to the fast conclusion that bicycles play a key role in Swedish everyday life. As you become acquainted with your bicycle you will quickly realize that it is indeed your best friend. In Sweden bicycles have been well assimilated into everyday lifestyle, and there are a lot bicycle trails…
Can cycling be addictive? We all know how happy cycling makes us feel. This activity simply embodies many distinct attributes which boosts out positive vibes. But what is it that makes us love cycling so much? As a matter of fact, our body works better when we are physically fit, and the aerobic exercise that…
